V10 Plus Hyaluronic Acid Serum

What is hyaluronic acid?

Hyaluronic acid is a polysaccharide, which occurs naturally in the human body to help cushion and lubricate the joints. It is found in connective tissue and eye fluids. However, almost fifty percent of hyaluronic acid found in the body is in the skin, making it a major component of skin tissue. Hyaluronic acid molecules have the unique ability to attract and retain more than 1,000 times their weight in water. It is this unique property that makes Hyaluronic Acid one of the hottest ingredients in the skin care industry. Together with Collagen, Hyaluronic Acid is vital to maintaining the skin’s layers and structure. It is the collagen that gives the skin its firmness but it is the Hyaluronic Acid that nourishes and hydrates the collagen. As we age, skin moisture can drop significantly, which makes the skin lose elasticity and expose the signs of ageing on the skin. Hyaluronic acid plays a critical role in skin health with its unique ability to hold in moisture (6 litres of water per gram of hyaluronic acid). Hyaluronic acid is also a “smart nutrient” as it can adjust its moisture absorption rate based on humidity — relative to the season and the climate.

V10 Plus Hyaluronic Acid Serum contains Sodium Hyaluronate and Lysolecithin (Phosphatide), which is the main component of the cell membrane. Sodium Hyaluronate is a salt derived from hyaluronic acid and it has unique advantages for skin in comparison to “regular” hyaluronic acid. Sodium hyaluronate’s main strength lies in its molecular size. During the process of creating sodium hyaluronate, its molecular weight decreases due to the removal of lipids, proteins, and nucleic acids. Removing these compounds makes the sodium hyaluronate molecule much smaller than that of hyaluronic acid. This means that the sodium hyaluronate, when applied topically, can penetrate the skin more easily than hyaluronic acid to deeply hydrate and firm skin. V10 Plus Hyaluronic Acid serum is one of our most popular sellers. Hyaluronic acid serum improves skin moisture content and strengthens the skin’s barrier to provide long lasting hydration that penetrates deep into skin to leave it feeling softer and smoother longer.
Water, Butylene Glycol, Pentylene Glycol, Glycerin, Lysolecithin, Carbomer, Phenoxyethanol, Sodium Hyaluronate, Hydroxyethylcellulose, Potassium Hydroxide and Citric Acid.

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